Charmaine Wang
is a product designer
and she has…

Charmaine Wang
is a product designer
and she has…

Charmaine Wang
is a product designer
and she has…

Charmaine Wang
is a product designer
and she has…

Charmaine Wang
is a product designer
and she has…

1

Led design and shipped Twilio Segment's new big bet – Reverse ETL

I'm currently leading design for one of Twilio Segment’s newest bets – Reverse ETL, helping businesses access their data to inform business decision. I designed the end-to-end experience from pilot to general availability.

I'm currently leading design for one of Twilio Segment’s newest bets – Reverse ETL, helping businesses access their data to inform business decision. I designed the end-to-end experience from beta to general availability.

Background cover of the Reverse ETL project, it has a almost neon pink background with lime green scribbles all over it

1

Led design and shipped Twilio Segment's new big bet – Reverse ETL

I'm currently leading design for one of Twilio Segment’s newest bets – Reverse ETL, helping businesses access their data to inform business decision. I designed the end-to-end experience from pilot to general availability.

I'm currently leading design for one of Twilio Segment’s newest bets – Reverse ETL, helping businesses access their data to inform business decision. I designed the end-to-end experience from beta to general availability.

Background cover of the Reverse ETL project, it has a almost neon pink background with lime green scribbles all over it

1

Led design and shipped Twilio Segment's new big bet – Reverse ETL

I'm currently leading design for one of Twilio Segment’s newest bets – Reverse ETL, helping businesses access their data to inform business decision. I designed the end-to-end experience from pilot to general availability.

I'm currently leading design for one of Twilio Segment’s newest bets – Reverse ETL, helping businesses access their data to inform business decision. I designed the end-to-end experience from beta to general availability.

Background cover of the Reverse ETL project, it has a almost neon pink background with lime green scribbles all over it

1

Led design and shipped Twilio Segment's new big bet – Reverse ETL

I'm currently leading design for one of Twilio Segment’s newest bets – Reverse ETL, helping businesses access their data to inform business decision. I designed the end-to-end experience from pilot to general availability.

I'm currently leading design for one of Twilio Segment’s newest bets – Reverse ETL, helping businesses access their data to inform business decision. I designed the end-to-end experience from beta to general availability.

Background cover of the Reverse ETL project, it has a almost neon pink background with lime green scribbles all over it

1

Led design and shipped Twilio Segment's new big bet – Reverse ETL

I'm currently leading design for one of Twilio Segment’s newest bets – Reverse ETL, helping businesses access their data to inform business decision. I designed the end-to-end experience from pilot to general availability.

I'm currently leading design for one of Twilio Segment’s newest bets – Reverse ETL, helping businesses access their data to inform business decision. I designed the end-to-end experience from beta to general availability.

Background cover of the Reverse ETL project, it has a almost neon pink background with lime green scribbles all over it
Background cover of the Catalog consolidation project, it has a light purple background with electric blue sribbles over it
Background cover of the Catalog consolidation project, it has a light purple background with electric blue sribbles over it
Background cover of the Catalog consolidation project, it has a light purple background with electric blue sribbles over it
Background cover of the Catalog consolidation project, it has a light purple background with electric blue sribbles over it

2

Increased framework adoption by 14%

Redesigned Segment's destination set up experience to simplify decisions making and help people make the right choice.

3

Instilled confidence in first time tax filers

Co-designed new mobile onboarding experience. Increased the success rate of install to account creation by 5%.

4

Increased designer's work efficiency for one of Canada's largest banks

Designed new documentation structure for RBC's mobile team to increase design work efficiency and drive product consistency.

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